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Ricci M. Victorio
  • San Francisco, CA
  • United States
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Profile Information

Professional Services
Occupation relative to family business
Family Business Advisor
Area of Expertise
Management, Other
With what family business organizations are you affiliated (e.g., FFI, FBN, IFERA, FERC, CAFE, IFB)?
International Succession Planning Association, Board Member
Please share a little about yourself and your business.
Ricci M. Victorio, MA, CSP®, is the Managing Director of the Mosaic Family Business Center ( and has coached and facilitated multiple generation family business owners, their families and management teams through difficult ownership and management transitions since 1994. She is a recognized innovator in developing programs for teamwork and leadership training, strategic planning, communication enhancement programs for privately‐held companies across the country.

The foundation of Ricci’s down-to-earth approach is based in her previous 25-year career in the Entertainment Industry as a director and innovative trainer in the art of improvisational acting. Her ability to pinpoint challenges, uncover opportunities and coach management groups how to be better teams has significantly impacted many families & businesses. Ms. Victorio is a Certified Succession Planner, a founding member of the International Succession Planning Association and Co-Developer of the online Succession Planning Assessment Tool. Ricci was previously President of the Rawls Family Business Resource Center and a Partner/Director of The Rawls Group, based in Orlando, Florida.

Ricci M. Victorio's Blog

How Do I Bring My Son Back into the Business After Botching It the First Time?

Recently I received an email from a business owner that stated his relationship had drastically dissolved with his son several years ago after circumstances caused him to fire his son, rather than lose half of his management team. He reported his son was naturally full of resentment, claiming he was stabbed in the back by jealous managers and that his career was ruined as a result. The father went on to say that he realized that he… Continue

Posted on August 27, 2010 at 8:18pm

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